Published: Tuesday, September 17, 2019
Breast cancer is one of the most common cancers among women in the United States. To heighten awareness during National Breast Cancer Awareness Month, Mountain Health Network (Cabell Huntington Hospital and St. Mary’s Medical Center) invites local businesses to Paint the Town Pink.
Businesses are asked to decorate their storefronts or buildings with pink lights, breast cancer awareness banners or be creative with other ways to support breast cancer awareness. A Paint the Town Pink ceremonial lighting will take place on Sept. 30 at 7:30 p.m. in Pullman Square.
“Last year, we asked a breast cancer survivor to flip a giant switch that lit the Edwards Comprehensive Cancer Center pink for the entire month of October,” said Kevin Fowler, president of Cabell Huntington Hospital. “This year, we’re asking the community to join us in showing support for breast cancer. We want to flip a city-wide switch of awareness.”
Fowler said spreading the message of awareness helps support earlier detection and finding a cure.
“The more people know about breast cancer and support finding a cure, the faster we can defeat what affects one in every eight women in the United States,” Fowler said.
“We know that when people in our communities come together with a common cause, things happen,” said Todd Campbell, president of St. Mary’s Medical Center. “It will be exciting to see everyone show their support for patients and survivors across the region.”
In addition to the Paint the Town Pink ceremony on Sept. 30, refreshments will be served at Huntington’s Kitchen, 911 3rd Ave across from Pullman Square, and Pink T-shirts will be available for $15 each. Proceeds will benefit both Cabell Huntington Hospital and St. Mary’s Medical Center breast cancer relief funds.
A “Pink Out” is planned for both hospitals and the community on Oct. 1 where everyone is encouraged to wear pink attire that day.
In addition, several breast cancer awareness activities are planned throughout the month of October including free screenings, Ladies in Pink Luncheon and breast cancer survivors’ dinners. For a complete list of Breast Cancer Awareness Month activities visit www.cabellhuntington.org or www.st-marys.org .
Downtown businesses who would like to participate in Paint the Town Pink and be recognized for their storefront activities should call Shawn Jordan, manager of media and production at Cabell Huntington Hospital, at 304.399.6742. If your business would like to have their logo or website changed to pink for the month of October, contact Amy Frasure, Bullseye Media, at 304.550.0085.